YOYO launched its first DIGI KNOW: A Digital Marketing Session last October 16, 2019 to a total of 23 emerging social and business entrepreneurs. Various topics on the basic foundation of Digital Marketing were discussed, covering from its history, Traditional vs Digital Marketing, the Digital Transformation to its benefits, and best practices. PopStar was also introduced to the audience as YOYO’s Influencer Platform.

The discussion and consultation were spearheaded by YOYO Digital Marketers from its Business Development Philippines team: Kim Chai, Jessica Banzuela, Jamie Garcia and Carl Celino.

The event was hosted in 2 time slots at 9AM and 1PM at KMC, Cyber Sigma Co-working Space in McKinley West, BGC, Taguig City.